Graduate Communication Introduction is a studio course about writing and speaking as design tools. We think about writing and speaking in two ways. First as a communication tool and second as a design tool. On the communication side, we address the many ways that writing and speaking surrounds a designed object (as a proposal, as sales copy, as instructions to users, as specs for manufacture, as criticism, etc.). We think about the audiences for those various kinds of communication and how to think about what they want and need. We look at examples of great design communication and we develop and practice our own skills for succinctly explaining our ideas. On the design tool side, we think about the many ways that writing can help clarify and quickly test out ideas. We think about writing as a form of rapid prototyping alongside sketching, model making, etc. We talk about what writing is good at, when other methods might be more useful, and when to combine methods. We explore techniques such as design fiction, scenario planning, and other narrative methodologies that are used in industrial design and related fields.

Enrollment is limited to Graduate Industrial Design Students.

Major Requirement | MID Industrial Design